Posted: Thu Jun 23, 2016 3:18 am Post subject: iPhone 7
iphone 7 Plus cannibalize the iPad
Summary
The iPad is less useful
Apple has some blame
The iPad Pro is hope
Do the tablets die?
The iphone 7 Plus has been one of the most innovative releases of the company in recent times. Both spoke perfect size iPhone seemed impossible that someday were to get such a big iPhone. And the truth is that users have welcomed with open arms. Therefore it seems that they are forgetting some of the iPad.
iPadMini3
The iPad is less useful
It seemed a logical consequence: a larger mobile also mean less buying tablets. The great advantage of the iPad is to be able to use apps on a larger screen and more to enjoy multimedia content. But you have tested the iphone 7 Plus is fully aware that the screen latter already offers us a good multimedia experience. Moreover, even the iphone 7 basic is a smartphone more than the previous smartphones of the company size.
In these circumstances, the iPad has lost relevance, becoming a less useful tablet. Not that you change the tablet itself, it is that smartphones are now closer to what the tablets, and hence the iPad no longer prove so interesting.
IPad sales this year have been 23% lower than last year, which is a remarkably significant loss. Is the iPad died?
Apple has some blame
Of course, we can not really say that everything is a matter that the tablets are dying, but it seems that Apple have not been entirely convinced of the success of your tablet. So we have seen in the case of iPad Mini 3 . The news of this tablet have been almost nonexistent. The fingerprint reader, and the version in gold is the only thing that differentiated the iPad Mini 2 . We have not seen the improvements that are present in the iPad Air 2 , such as reduced size and weight, the improved screen and the new processor. So, Apple knew it would not sell many units of its tablet reduced format, which just was most affected by the iphone 7 Plus . One way or another, Apple was giving up sales of iPad Mini 3 . And most likely the only reason that we have seen in the market is not to lose even more sales, although the company has no confidence in this release.
The iPad Pro is hope
The large iPhone is here to stay, it also has won many users. So, the tablets lose market position. Although they seemed able to make us forget the laptops at the time, in the end have failed to reach the level of the latter, and Mac, for example, have exceeded profit figures for the iPad. The last hope for splitting tablets is the iPad Pro . Tim Cook has conveyed its confidence in the market iPad for three reasons. One is its collaboration with IBM, something not yet understand very well, although eventually will bear fruit. The second reason is that buyers who purchase an iPad for the first time are still numerous. That means that more and more new users is, and that at some point want to renew their previous iPad. But most important of all has to do with the possibility of reaching a new device to market by Apple tablets an iPad Pro . Much has been said this with a larger and more power. Perfect for users who require high power with portability, as photographers or journalists tablet.
It is strange, since the new MacBook with 12 - inch screen further complicated the arrival of this alleged iPad Pro with 12 - inch screen, but it is an option that is in the air.
Do the tablets die?
What continues to be true is that with the improvement of smartphones, increasingly large and powerful, the tablets have lost their place in the market, at least in part. Many people realize that a large smartphone may be a better buy than a lower-level mobile and tablet having the same role as these two. On the other hand, the tablets are the eternal promise of world cinema, video games and software. See photo editing programs, drawing and writing. We see games at different levels and qualities. And we see more and more film and series platforms. But despite all this, the tablets fail to keep up with computers for programs, or to play video game consoles or televisions for watching movies or series. And users are too accustomed to these platforms to settle for what they give tablets. Maybe not a problem of the iPad, but rather of the tablets, which have been the flagship device on the market for a time, but they are gradually losing relevance to the rebirth of smartphones and the arrival of other device that's going to surprise every day, wearables.
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